A recent announcement Google will require all partners using Google’s publisher products – Google AdSense, Ad Manager or AdMob – to use a Google-certified Consent Management Platform (CMP) that integrates with the Transparency and Consent Framework (TCF) when serving ads to users in the European Economic Area (EEA) or the United Kingdom (UK). consentmanager was … Continue Reading
What is Google Consent Mode? Google Consent Mode is a feature of Google that helps website operators monitor and capture users’ explicit consent to the use of cookies and other Google tracking technologies (such as Google Analytics, Google Ads, and Google Tag Manager) and “model” gaps in otherwise lost conversions from users who do not … Continue Reading
App crawls now also possible consentmanager has had a cookie crawler for some time now, which can be used to check one’s own website / webshop for data protection compliance and to uncover weak points in the implementation of the DSGVO when using a cookie banner.DSGVO compliance is not limited to websites and online shops. … Continue Reading
On May 25, 2023, it will be five years since the General Data Protection Regulation (GDPR) came into effect in 2018. The GDPR paved the way for organizations to handle personal data with greater accountability, while putting individuals’ data privacy rights front and center. So, what better way to celebrate its ongoing impact than to … Continue Reading
Webinar TCF Policy 3.5 vs. 4.0:New changes you need to know about The digital advertising industry has undergone significant changes in recent years, particularly with regard to privacy and data protection. The Transparency and Consent Framework (TCF) was introduced to address these concerns and provide a standardised approach to data management. In this webinar, the … Continue Reading
In addition to a privacy policy, the cookie banner on a website is an equally important element of data protection, yet more and more complaints on misleading cookie banners are surfacing to the public. Looking at the fines imposed in 2022, we are currently in a state where website operators should be very careful when navigating … Continue Reading
If you’re using Matomo Analytics on your website, you may be wondering how to include it in your cookie banner that is compliant with the requirements of the GDPR. In our previous guide (in german), we’ve already explained in detail what exactly Matomo Analytics is and how Matomo Cookies work in relation to the GDPR. … Continue Reading
Flexible pricing through new add-ons Are you looking for a suitable licensing model for the use of your Cookie Banner? With our new add-ons, you are now guaranteed to find the right mix of functions you need.In addition to the existing price packages we now also offer various add-ons that you can combine with selected … Continue Reading
“A cookieless future”? What does this mean and why was this term invented? A cookieless future is a term used to refer to the restriction on the use of cookies on websites. But it’s not necessarily speaking about all cookies, in specific we are talking about third-party cookies. If you have never used or come … Continue Reading
consentmanager Interface in a new look The time has come! Now that the beta test phase has been completed and various optimisations have been carried out, our client login area can boast improved usability and a fresh new design. In addition, more clarity and structured user guidance will make it even easier and faster for … Continue Reading
