Ready for the new Google Consent Mode v2? Learn more »
News, Videos

Video: Using Optimization Functions and Reports Effectively

On September 2nd, 2022, our webinar on the topic “Using optimization functions and reports effectively” took place.

In this online course you will learn:

  • Which reports can be found in the consentmanager and how to configure them
  • How to read and understand the data from the reports
  • How to create multiple designs and run an A/B test
  • How to optimize the designs using machine learning

You can download the PDF for the webinar here .

more comments

EDPB opinion on pay or consent model
Legal, News

The latest decision of the EDPB on “consent or pay” models for online platforms

The Dutch, Norwegian and German (Hamburg) regulators asked the European Data Protection Board (EDPB) for guidance on whether large online platforms can implement ‘consent or pay’ models for behavioural advertising based on valid and freely given consent. This was prompted by Meta’s introduction of a subscription model in October 2023, where users were given the […]
New regulations US 2024

New US data protection laws come into force in 2024: Update your US-specific privacy settings

In the United States, new data privacy laws will take effect in the second half of 2024 – in Florida, Texas, Oregon and Montana . Companies that operate in these states or have customers in these states will need to review their data privacy practices to ensure compliance with the new data privacy laws. To […]