Alternative to OneTrust
Why should you switch to consentmanager?
- Better Latency/Speed
- Better Reporting & Performance Data
- Google CMP partner with a Gold status
- Better Blocking – ensures 100% Legal Safety
- Better Support & Dedicated Account Manager
- Comply with standards including IAB TCF, IAB GPP
- Adhere to legislations, including GDPR & CCPA & more

consentmanager Benefits
- Fully customizable design in your Cookie Banner: Match your brand seamlessly, allowing for higher user acceptance and increased revenue enhancing the user experience and building brand trust
- Flexible system: Easily manage multiple designs and client accounts and assign them to specific devices, operating systems or domain-level settings
- Integrated A/B Testing and Machine Learning: The only CMP on the market with the ability to automatically optimise designs for higher acceptance rate and engagement

We encourage customers of OneTrust to compare our pricing plans. With consentmanager we guarantee better value for your money. Explore our pricing options and see why we can offer you a better alternative: consentmanager packages
Why we are better than other tools…
Customers using the consentmanager CMP achieve significantly higher acceptance rates and lower bounce rates (visitors who leave the site) than with other tools.
Higher Acceptance Rate & Lower Bounce Rate
Customers using the CMP from consentmanager achieve significantly higher acceptance rates and lower bounce rates, which means you lose fewer users with our solution than with conventional solutions.
This is very important for you: Only with a high acceptance rate can you fully realize the potential of your website (e.g. sell more and more expensive online advertising). And only with a low bounce rate can you serve your visitors in the best possible way.

Increase your performance
While other cookie tools can potentially hurt your business and have a negative impact on your website’s SEO, consentmanager keeps your website on top and outperforms other cookie tools in terms of delivery speed, small code size and an optimised system for low INP, CLS and LCP values.
Best crawler in its class
Our cookie crawler ensures compliance by notifying you when new cookies or providers are found. It immediately alerts you if cookies are set without consent. Connect to Teams, Slack or other tools to automatically receive updates from our system.
Compliance with all standards
Stay one step ahead of international standards such as the IAB Transparency and Consent Framework (TCF) or the IAB Global Privacy Platform (GPP). consentmanager is one of the few CMPs certified by Google and recommended by technology standards such as Prebid.org.
Competitive and transparent prices
While other providers increase their prices, consentmanager customers benefit from low costs and transparent prices. Our pricing model is suitable for all company sizes, regardless of whether you have 1, 10, 100, 1000 or more websites or apps to manage.
Fully flexible design system
Benefit from more than 200 customisation options and an integrated A/B testing tool with automatic optimisation; achieve on average 15% higher acceptance rates.
Secure in Europe
Alle Daten werden von uns in geschützten Datenbanken und ausschließlich auf Servern in Europa gespeichert.
Why we are the ideal alternative to OneTrust
- Trusted by over 25,000 customers, our platform protects customer data and builds confidence by ensuring compliance with key international regulations. This includes the General Data Protection Regulation (GDPR), a range of US state laws (such as California’s CCPA, Virginia’s VCDPA, Colorado CPA, Utah UCPA, Connecticut CAPDP, and more) and Canada’s CPPA
- Compliance with industry standards such as IAB TCF 2.2, IAB GPP and Google Consent Mode v2
- Our comprehensive suite of compliance tools is available in more than 30 languages and includes cookie consent banners, whistleblower support and a privacy policy generator to ensure compliance for a global audience

Switch within 5-Minutes with our Compatibility Mode
- Use the same triggers and codes you previously utilized with OneTrust, using our Compatibility Mode feature. No further changes necessary
- consentmanager imports existing consent cookies from users who accepted or rejected options under your OneTrust CMP, eliminating the need to prompt your visitors again
- Our monitoring tool ensures proper installation and alerts you if any codes are fired without consent

Our special offer for you:
We beat the price
Send us your last invoice from your provider and we will offer you the comparable consentmanager package for 10% less!
No pressure
Sign up now, switch later. We give you up to 3 months for free, so that you have enough time to switch from your current provider to consentmanager.
“It works”-Guarantee
Are you missing a feature with us that your old provider had? We guarantee to add it with priority to our own Roadmap.
Let us help you make the switch
Step 1:
Your dedicated Account Manager will guide you through the initial transition, serving as your primary point of contact.

Step 2:
Our skilled team of developers will assist with account setup and onboarding.

Step 3:
Begin configuring your CMP to your needs. Our technical support team will work alongside your Account Manager to provide assistance in every step.

Ready to make the switch?
We have already helped more than 25,000 websites comply with GDPR, TDDDG & ePrivacy
Our clients include some of the biggest websites and best known brands in the world.
… and many more.
frequently asked Questions
Not sure if you need a CMP?
To help you with things like GDPR, CMP and consent, we’ve rounded up the most common questions here.
In 2023, changes to privacy laws have come into effect in five US states. These are the following states::
- CCPA/CPRA (California)
- VCDPA (Virginia)
- CPA (Colorado)
- UCPA (Utah)
- CAPDP (Connecticut) and the
- US National Privacy
If your company operates in one of these regions, you are on the safe side by using the consentmanager CMP. As one of the first consent management solutions, we have already integrated the new technical standard IAB GPP (Global Privacy Platform) into our CMP. GPP is a further development of the IAB TCF v2. The new standard supports you on your way to compliance with the changed US data protection laws.
A CMP is short for Consent Management Provider or its synonym Consent Management Platform. In some cases, Choice Management Platform or Choice Management Provider is also used. In all cases it is the same: it is software or a service that provides website visitors with transparency about data processing and the ability to give consent for specific purposes such as cookies, marketing, analytics or personalisation.
Once you reach 5,000 page views in a month, the CMP will automatically stop providing the consent layer and your visitors will no longer be able to provide consent. We will NOT automatically bill you or upgrade you to a higher package – the free package will always remain free.
Our Free Package is free with up to 5,000 page views per month. Our Essential package starts at EUR 59 per month and includes 1 million page views. From 10 million page views we charge 0.02 EUR per 1000 additional page views.
Yes. Our consent solution can be integrated into all CMS (Content Management Systems) and shop systems. Supported CMS and shopping systems include WordPress, Joomla, Typo3, Dupal, eZ Publish, Magento, phpWiki, PrestaShop, osCommerce, OXID eShop, WooCommerece and many more.
Yes. Our GDPR solution sends JavaScript variables and data layers that can be used with most tag management software. For many tag managers, we also have special data layers and structures that make interaction even easier. Supported tag managers and analytics software include AT Tasty, Adbobe Anyyltics, Adometry, Chartbeat, CXsense, Google Analytics, Eulerian, Hitjar, Hubspot, Salesforce, LinkedIn, Mouseflow, Nielsen, Parse.ly or Webtrekk.
Yes. Our consent solution follows the IAB TCF specification and is certified by the IAB. This allows providers to automatically receive the consent information from our API and use it accordingly. We also provide an automatic blocking mechanism to block codes unless user consent is given. This works with many providers, such as Google Analytics, Piwik, DFP/Google Ads or SSPs like Google Adsense, Pubmatic, Rubicon, OpenX or Appnexus.
No! In the simplest case, just embed our code on your website – that’s all!
By embedding a CMP on your website 😉 Our CMP will display a message to your visitors asking them to give their consent. We will save the visitor’s decision and make it accessible to your advertisers and their other partners so that they know whether/how they may process personal data.
Most websites and apps work with applications that fall under the scope of the California Consumer Privacy Act (CCPA). This already includes the services from Google. A consideration of corresponding legal requirements is therefore essential in the Borlabs alternative from consentmanager.
If a visitor does not agree to the collection and use of cookies, no corresponding cookies can be collected or data created. This applies in particular to tracking data that provides information about user behavior. Such data offers business site operators in particular important clues for optimizing the website. You therefore benefit from legally secure consent via consentmanager.
Cookie consent is generally required as soon as technically non-essential cookies are to be used on a page. This begins with the use of simple tracking and analysis tools. These always work with tracking cookies. They are very important for business websites and shops because they provide information about user behavior. With the consentmanager cookie banner, users have the option of legally secure consent.
With consentmanager’s Borlabs Cookie Alternative, you have a powerful solution for asking for consent from your users to use cookies. The cookie notice is automatically displayed when you visit the website. It reappears every time you visit your site. Visitors are informed about the use of cookies and have the option to accept or reject them. This enables GDPR-compliant consent via a double opt-in.
Cookie consent is the consent of your visitors to the processing of certain cookies. Since the ECJ ruling on cookies, this consent must be explicit and voluntary. Non-essential cookies may only be set after consent has been given. Cookies that are strictly necessary for the operation of the website are excluded from this rule.
Please note that we cannot provide legal advice. Some points of this FAQ may also change over time or be interpreted differently by courts. That’s why you should always consult your lawyer!