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Omni Calculator case study: from CMP switch to higher opt-in rates
See how Omni Calculator lifted opt-in rates by 20% and kept consent delivery under 200ms across 6 million monthly page views with consentmanager by iubenda.
Latest Articles
Cookie Banner – the legal and technical background
Using cookie banners in compliance with data protection regulations is one of the biggest challenges for website operators. If cookie banners are to be designed in accordance with the GDPR, website users must be able to consent to the processing of personal data or reject it using the cookie banners. But what do you have…
GDPR, cookies and co – What you need to know in e-commerce!
Data protection has always been a hot topic in the business world, but GDPR, cookies and other topics have been mandatory reading for entrepreneurs since May 25th, 2018. Regardless of whether you operate e-commerce, offer a blog or even a complete platform is your product – ruinous penalties are threatened if data is not handled…
Make Facebook Pixel GDPR compliant
The European General Data Protection Regulation (GDPR) has been in force since May 25, 2018. It has a major impact on data protection in the online area. This applies to websites and online shops as well as social media. The Facebook pixel cookie is also affected by the EU data protection reform, which defines complex…
Use Matomo GDPR compliant
Legally secure measures and cookie consent Matomo (formerly Piwik) is an open source project. As an alternative to Google Analytics, Matomo offers website analysis tools that are used to record the activities of your visitors. Matomo uses cookies of various types for this purpose. In order to make Matomo GDPR compliant, a Matomo Cookie Consent…
Twitter and privacy?
This should be ‘tweeted’ to you via consent management The up to 280 characters that were typed with the good old SMS just a few years ago are now being tweeted more and more often: This is the only way to explain that the successful American microblogging service Twitter has almost 330 million active users…
Newsletter 10/2021
Crawler updates With our latest update we have put the focus back on our crawler. The crawler is now even more thorough and tracks sub-pages within the website more precisely than before. Likewise, the results of the crawler can finally be exported as a PDF and we have added further checks, for example for third-country…
Video: Use Google Tag Manager & Consent Mode
On November 10, 2021, our webinar on the topic of using consentmanager with Google Tag Manager & Google Consent Mode took place. We have dealt with the following topics, among others: You can download the PDF for the webinar here . What is Google Tag Manager?Google Tag Manager is an efficient tag management system that…
Video: TDDDG & current developments in data protection
Our webinar on TDDDG & current developments in data protection took place on November 9, 2021. We have dealt with the following topics, among others: The PDF for the webinar can be downloaded here . TDDDG in brief:The abbreviation TDDDG stands for Telecommunications Digital Services Data Protection Act (originally Telecommunications Telemedia Data Protection Act, TTDSG)…
YouTube and GDPR – Tips for using the video channel in compliance with data protection regulations
Many companies have recognized the importance of social media for the effectiveness of their online marketing. According to the motto “a picture (or a video) says more than 1000 words”, Instagram and YouTube in particular are used alongside the classic Facebook. If you also use YouTube as a corporate channel and perhaps want to collect…