Blog


  • Omni Calculator case study: from CMP switch to higher opt-in rates

    Omni Calculator case study: from CMP switch to higher opt-in rates

    See how Omni Calculator lifted opt-in rates by 20% and kept consent delivery under 200ms across 6 million monthly page views with consentmanager by iubenda.

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Latest Articles

  • How to implement Google Consent Mode v2

    How to implement Google Consent Mode v2

    According to an official announcement from Google, the deadline for using Google Consent Mode v2 for certain websites and apps will be early 2024, in March. As mentioned on our dedicated Google Consent Mode v2 page, all websites and apps targeting users within the EEA and the UK must enable Google Consent Mode v2. The…

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  • Farewell to 3rd Party Cookies: Explaining the Shift in Online Tracking

    Farewell to 3rd Party Cookies: Explaining the Shift in Online Tracking

    Google, the last of the major browsers like Firefox and Safari to slowly move away from third-party cookies, has already announced that it will be completely free of third-party cookies by the end of 2024. We will explain below what this means and how exactly this should happen! Cookies play an important role in tracking…

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  • Newsletter: Google Consent Mode v2 will be mandatory from March 2024

    Newsletter: Google Consent Mode v2 will be mandatory from March 2024

    Google has an announcement for you about an important update to the digital advertising landscape: Google Consent Mode v2 is here . This new update brings important changes that advertisers and publishers need to be aware of. The most important thing to note: The use of Google Consent Mode v2 will be mandatory for all…

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  • Google consent mode and consentmanager

    Google consent mode and consentmanager

    🚨 Note: This article refers to the Google Consent Mode. A brief update on the new function can be found below. Find out more about the new Google Consent Mode v2 requirements here. Update November 28, 2023 – Google Consent Mode v2 Google has introduced Google Consent Mode v2 , a transformative update that changes the…

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  • Newsletter 11/2023

    Newsletter 11/2023

    Google Core Web Vitals & More APIs With the November update, we focused on introducing features and improvements that can help website owners. Most importantly, we have optimized the structure of the consentmanager CMP code. This makes the code around 30% smaller and can be executed faster by the browser. The improved consentmanager code thus…

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  • consentmanager Report Spotlight: Traffic Flow

    consentmanager Report Spotlight: Traffic Flow

    Imagine a scenario where your cookie banner is not only legally compliant, but also leads to higher revenues. In this article you will learn how consentmanager’s Traffic Flow Report can help you realise this scenario. We’ll show you how to find the report directly in your dashboard and together we’ll look at how you can use your…

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  • Newsletter 10/2023

    Newsletter 10/2023

    Improved TV SDK: Easier to use thanks to QR codes This month we revamped our SDK for TV support. On the one hand, this concerns the possibility of integration into different device types from different manufacturers. On the other hand, we have improved the handling of the consent banner within the TV set. Instead of…

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  • The EU Digital Markets Act Explained

    The EU Digital Markets Act Explained

    The EU’s Digital Markets Act (DMA) is designed to maintain a healthy level of competition between digital companies by applying certain rules and sanctions, if not followed, to the so-called “gatekeepers“, the largest digital platformsthat currently dominate the online space. At the same time, it aims to encourage innovation in the online marketplace and protect the rights and interests of businesses and consumers…

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  • Advanced consent management: These are the features you should know about

    Advanced consent management: These are the features you should know about

    The simplest consent mechanisms may be sufficient for small businesses or freelancers. This varies depending on the size of your business or the regulations you need to comply with. Your tool should be able to create a cookie banner and perform basic functions such as: B. the automatic blocking of cookies and the obtaining of…

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