
The webinar on “Google Consent Mode v2” took place on February 27, 2024. The PDF for the webinar can be found here for download . The following topics were discussed: Overview Everyone is talking about Google Consent Mode v2. From March 2024, Google will require all websites and apps to use Google Consent Mode v2.…

The Digital Services Act sets additional transparency requirements for online platforms. The definition of an online platform under the DSA may apply to your business. As a result, you may be required to comply with the additional transparency requirements of the DSA. Read on to find out if your business falls into this category and…

The upcoming abolition of third-party cookies means a big change in the use of consentmanager consent scopes. From June, consentmanager will no longer set third-party cookies under the consentmanager .net domain. As a result of this change, some of our consent scope options, such as account-specific consent and CMP-specific consent, used with third-party cookies will…

The Google EU User Consent Policy sets out the specific requirements that publishers, advertisers, companies and other parties must adhere to when using Google services such as Google Ads. The Policy reflects the requirements of data protection laws in Europe, in particular the GDPR and the ePrivacy Directive, and therefore applies to users targeting end…

At the end of 2023, Google introduced the new Consent Mode v2, which builds on its predecessor and includes new features and deadlines. These affect certain Google Ads users and come into force in March 2024. To assess whether these changes are relevant to your advertising activities and understand the impact, take a look at…

On December 5, 2023, the webinar on “Deleting third-party cookies: What do we do now?” took place in collaboration with Refinery89. instead of. The following topics were discussed: Overview One of the main topics discussed during the webinar was the future elimination of third-party cookies following Google’s recent updates. With the imminent phase-out of third-party…