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Omni Calculator case study: from CMP switch to higher opt-in rates
See how Omni Calculator lifted opt-in rates by 20% and kept consent delivery under 200ms across 6 million monthly page views with consentmanager by iubenda.
Latest Articles
Webinar: Switch CMP without slowing down your growth
Migrating your consent management platform is a high-stakes project. The risk of broken tracking, lost consent signals, and declining ad revenue make it easier to stay put, even when your current tool isn’t keeping up. But what if migration took days instead of months? We just hosted a webinar that walks through exactly how to pull…
Publishers guide: Hidden reasons your ad revenue is underperforming
Your ad revenue isn’t where it should be. You’ve checked the obvious things: traffic looks fine, ad partners are in place. Yet the numbers still don’t add up. For most publishers, the problem isn’t in the ad stack. It’s hiding in the consent setup. Consent rates determine whether visitors see high-CPM personalized ads or low-paying…
Newsletter 02/2026
Windows SDK now available consentmanager now offers a Windows SDK, enabling compliant consent management in native Windows applications. This expands our platform coverage beyond web and mobile and allows you to implement standardized consent flows across additional environments. Withdrawal button required for online shops from June 2026 From June 19, 2026, the EU Directive 2023/2673 requires…
Case study: How HP cut audit time by 65% with consentmanager
With USD 53 billion in annual revenue, 58,000 employees, and a digital portfolio spanning roughly 10,000 domains across 170 countries, HP operates at a scale where small compliance gaps can create serious risk. And the tools the company was using at the time didn’t have the depth to surface them. Non-compliant cookies, unauthorized vendor tracking,…
Newsletter 12/2025
Digital Omnibus: Overview and impact on digital compliance On November 19, 2025, the European Commission published its proposal for a Digital Omnibus Regulation. The proposal suggests clearer rules for cookie banners, fewer repeat requests after rejection, and increased use of browser preference signals. We have summarized the most important points in our article. Read about…
Understanding the Digital Omnibus: Key updates for digital compliance
On 19 November 2025, the European Commission published the Digital Omnibus proposal. It is designed to simplify and align parts of the EU digital rulebook, including updates that affect GDPR, cookie consent, incident reporting, and AI-related topics. This is not law yet. The text is still at an early stage and can change during negotiations.…
IAB TCF v2.3 explained: key updates and what to do next
IAB Europe has released TCF v2.3. The key date to know is February 28, 2026: by then, all participants are required to fully support writing, reading, and processing the updated consent signal. After that date, any TC string that doesn’t include the required update will be considered non-compliant with the TCF. If you use consentmanager…
Newsletter 11/2025
Product update: IAB TCF v2.3, faster design editor and more This month, we have added support for the latest version of the IAB TCF, v2.3. You do not need to take any action. However, if you would like to switch right away, you can do so under Menu > CMPs > Integrations > IAB TCF…
Black Friday Checklist: Turn Compliance into Performance
Black Friday is a stress test for everything you run digitally. Ad budgets increase. Traffic surges. The teams that succeed keep their sites fast, reliable, and compliant so every click can turn into revenue. Use this checklist to keep your campaigns running smoothly and leverage compliance to enhance your campaign’s performance. 1. Are your analytics…