Shopify cookie banners
GDPR-compliant data protection with the Consent Manager
Plugins for GDPR-compliant data protection
Shopify is one of the most popular online shop systems in the world. Shopify is also becoming increasingly popular in Germany. Coordination between Shopify and the GDPR is all the more important. With a Shopify cookie banner you contribute to a legally secure opt-in. A convenient Shopify Cookie Consent can be easily implemented with a Cookie Consent Manager.
The shop system at a glance
Shopify is proprietary software for e-commerce that allows users to create online shops in just a few simple steps. Shopify is the most used shop system worldwide, right after Magento. Shopify was started in 2004 by German founder Tobias Lütke. It was called Snowdevil back then, before the company rebranded to Shopify in 2006. In the same year, the now well-known shopping platform was also put online. The emigrant Lütke started the new company in Canada. Originally he only wanted to run a smaller online shop for snowboards, but Shopify has developed into one of the most important shop systems of all. The offer is aimed specifically at small, growing and medium-sized companies. Users appreciate the low cost of entry, the high level of flexibility and the intuitive operation .
Lütke’s development goal was to save users a great deal of training time and to create a convenient shop system solution . According to Shopify, over 1,000,000 companies worldwide are now using this platform.
Shopify Cookie Banner makes Shopify GDPR compliant
If you’re running a Shopify site, it’s your responsibility to make Shopify GDPR compliant. This includes a GDPR-compliant cookie consent managementr . In principle, a voluntary and express consent from your shop visitors to the processing of Shopify cookies is required. The only exceptions to this are those cookies that are technically mandatory for the operation of the site. The requirement for express consent through a Shopify cookie banner stems from a ruling by the ECJ (European Court of Justice). The implementation in practice takes place through a double opt-in. This means that visitors are given the opportunity to consent to the collection of Shopify cookies as soon as they visit. This is done by displaying a Shopify cookie banner. This banner must provide a clear indication of the processing of Shopify cookies. It must also provide the option to grant or reject the Shopify Cookie Consent.
The use of a cookie consent manager is recommended for the legally compliant implementation of the Shopify Cookie Consent. Consent Management Providers (CMP) offer such and ensure that your visitors have the opportunity to give their consent to cookie processing every time they use your Shopify site.
Only after consent can the site set the first Shopify cookie. Note that according to the judgment of the ECJ at the latest, it is only legal to set Shopify cookies if consent has been given.
We have already helped more than 25,000 websites to comply with GDPR, TTDSG & ePrivacy
Our clients include some of the biggest websites and best known brands in the world.
… and many more.
Shopify Cookie Banner: Needs and Requirements
What data is collected and processed?
A detailed listing of each specific Shopify cookie can be found on the Shopify website under the heading Merchant storefronts. Here the cookies are divided into different categories. The cookies that are technically required for the operation of the site can be found under the subheading Cookies Necessary for the Functioning of the Store. These do not require explicit Shopify Cookie Consent. The Shopify cookie category Reporting and Analytics, on the other hand, includes the technically not absolutely necessary cookies. A Shopify cookie from this category can, for example, have a tracking or analysis function. Such a Shopify cookie may only be set after explicit Shopify Cookie Consent (i.e. after the user’s express consent).
By default, no Shopify cookie banner was provided for online shops in Shopify for a long time. This has to do with the fact that Shopify, as a Canadian company, is not based in the EU, which is why Shopify was not designed to be GDPR-compliant . Traditionally, Shopify stores, like most websites, only used simple consent banners. At the latest with the ECJ ruling, these are no longer sufficient in Shopify according to the GDPR.
Meanwhile, Shopify has introduced its own Shopify Cookie solution . The Shopify Cookie Banner is called the Customer Privacy Banner and is free. However, it only partially meets the data protection requirements. Users can only give general consent to the use of all technically unnecessary cookies via this Shopify Cookie Tool. Obtaining individual consent for each Shopify cookie or other cookie-based service used would be legally required.
In principle, it is possible to set a Shopify Cookie Banner yourself in Shopify by modifying the theme code, but this usually requires deeper coding skills. However, as a European shop operator, you will find alternative solutions such as our Consent Manager to set a Shopware cookie banner. Only in this way is it possible to operate the shop in a legally secure manner without risking a warning or even a fine.
Shopify Cookie Banner and its benefits
If you use a Shopify Cookie Banner, you will enjoy several advantages: A positive user experience is the focus for every shop and every website. This is also and especially relevant with regard to search engine optimization . A positive user experience is characterized by a long time spent on the Shopify site. In this context, the acceptance rate and the bounce rate are of great importance. With these metrics, it is important to keep the bounce rate as low as possible while the adoption rate should be high. A well thought-out Shopify Cookie Banner helps to implement lower bounce rates or higher acceptance rates. This is how a Shopify Cookie Banner helps to unlock the potential of your Shopify site. The main tasks of customer acquisition and long-term customer loyalty are directly related to a long stay and a low bounce rate.
This is associated with advantages both for you as the operator and for your customers . Your customers benefit from compliance with data protection while you enjoy legal certainty. The positive user experience of your customers leads to optimized conversions due to the lower bounce rate. This will give you more customers in the long run. Customer satisfaction also increases, which benefits customer loyalty. Likewise, search engine optimization benefits from the positive user experience by permanently improving the rankings in the search result lists.
A good consent manager offers you a real-time overview of the current acceptance and bounce rates on your site at all times. This gives you an overview of the current behavior of customers and potential customers. At the same time, you can draw conclusions about your optimization potential with regard to these key figures at any time.
On the safe side of the globe
More advantages of our Shopify Cookie Consent Manager
By using our consent manager, you have customizable designs and design options for the Shopify Cookie Banner. In this way you can, for example, preserve your corporate design and thus make a contribution to corporate identity.
With integrated A/B testing procedures , you have a tool for automatically optimizing the cookie banner. In the course of A/B testing, the consent manager finds the optimal design and the optimal settings for your banner.
In addition, our consent management provider has the option of ad blocking . In doing so, he blocks or delays all advertising material used on the website until the visitor has given his consent.
Secure storage of the information on exclusively European servers ensures data security when using the Consentmanager. Automatic updates of the consent manager ensure that you are always up to date.
Compatibility is also taken care of. The consent manager is compatible with almost all ad servers. Furthermore, there is compatibility with all common shop systems. The consent manager is also compatible with all common Google products and tag managers.
frequently asked Questions
Not sure if you need a CMP?
To help you with things like GDPR, CMP and consent, we’ve rounded up the most common questions here.
Essential cookies may also be used without consent . For everyone else, the opt-in rule applies. With express consent, such cookies may also be created legally.
The Shopify Cookie Banner plays several consent options. If a user refuses the creation of technically unnecessary cookies, they cannot be set. Corresponding data will then not be collected or transmitted. This eliminates the need for analysis and tracking data, for example.
With a cookie consent banner, you have a tool that asks your users for their consent to the collection and processing of cookies . As soon as your visitors visit your shop, the banner is displayed. Only after consent or refusal can the content of the website be displayed and the first cookie set. It is an opt-in procedure that has been mandatory since the ECJ judgment at the latest to make Shopify GDPR compliant.
Please note that we cannot provide legal advice. Some points of this FAQ may also change over time or be interpreted differently by courts. That’s why you should always consult your lawyer!