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Making WooCommerce GDPR compliant

WooCommerce according to GDPR with Cookie Banner

The e-commerce solution WooCommerce is a popular online shop based on open source. An advantage of the WordPress-based shop platform is the high degree of adaptability and expandability. There is one drawback: The WooCommerce shop is not adapted to the General Data Protection Regulation (GDPR) by default . The consentmanager WooCommerce Cookie Banner Plugin helps you with legally compliant implementation.

Internationale Consent-Lösung

Is WooCommerce GDPR compliant?

  • Violations of the General Data Protection Regulation can result in fines. The installation of a consent management provider is therefore recommended in order to operate WooCommerce in compliance with the GDPR. If you operate the online shop WooCommerce with cookie plugin and set up a powerful consent management system, you are on the safe side.
  • In the meantime, customers and competitors alike are sensitized to the topic of data protection and cookies and make sure that you, as the operator of WooCommerce online shops, also comply with the guidelines of the General Data Protection Regulation and have integrated a WooCommerce cookie plugin. To protect yourself from warnings from consumer protection associations and other institutions, you should use tools such as the consentmanager . With this compatible WooCommerce Cookie Plugin you can operate WooCommerce in compliance with GDPR.

Of course consentmanager also works with…

    WooCommerce Cookie Consent Management

  • Cookies can also be used to track visitor behavior across multiple websites. This is one reason why customers are sometimes skeptical about cookies. With the consentmanager you rely on a compatible and legally compliant WooCommerce Cookie Consent System that meets the requirements of the General Data Protection Regulation. The responsibility for ensuring that WooCommerce is GDPR compliant and meets legal requirements by integrating a WooCommerce cookie plugin lies with you as the operator of the shop. The consentmanager is an intuitive software and can be learned and mastered quickly. With the consentmanager you have a powerful solution for a WooCommerce Cookie Consent at hand to configure WooCommerce according to GDPR. The General Data Protection Regulation can be successfully implemented in the WooCommerce online shop. By using a WooCommerce cookie plugin like consentmanager this is also possible in a small shop.

    Exceptions to cookie consent rarely apply

    According to the GDPR, you may only use personal data in WooCommerce if the storage and transfer to third parties complies with the guidelines of the General Data Protection Regulation. Without transparency, the management and storage of cookies is no longer possible. This is exactly why the consentmanager is a versatile, configurable WooCommerce Cookie Consent Tool. The visitor to your WooCommerce online shop must first actively agree to the setting of cookies – small text files assigned to the user’s browser.

  • In order for WooCommerce to be used in compliance with the GDPR, understandable data protection explanations are an important prerequisite. However, depositing a data protection declaration alone is not sufficient to assume WooCommerce Cookie Consent. In addition, at least one of the following conditions must be met :

    1. Consent to Purpose of Collection
    2. Pre-contractual Measures
    3. Legal obligation to process data
    4. Protection of vital interests of the person or other persons
    5. Data processing in the public interest or on behalf of the public
    6. Another legitimate interest that justifies the data processing.

    For most cookies that are set for customer service, customization, marketing and traffic analysis, the user must actively consent to WooCommerce in accordance with the GDPR and the WooCommerce Cookie Consent. This requires professional consent management in order to operate WooCommerce in accordance with the GDPR guidelines. It is usually not enough to assert a legitimate interest, because the legislator requires a detailed and valid justification for these exceptions.

    Pre-contractual measures can be used to a limited extent for session cookies, for example if a user has already logged in and wants to access a specific payment method in order to make a purchase. Since in this case the user has already indirectly given his consent to the use of his data through the transaction, you can actually assume that this is a pre-contractual measure. Regardless of these processes, WooCommerce users must be given the opportunity to object via the WooCommerce Cookie Plugin in accordance with the GDPR and the option to opt out must be made available directly when accessing the website without any further clicks.

Recommended by lawyers and data protection officers

    Without WooCommerce Cookie Consent there is a risk of fines

  • A Consent Management Provider (CMP) is an application that shows the visitor a window with data protection information when the shop page is called up. The CMP asks the user via an opt-in procedure to opt for or against the use of his data by third parties and thus also the setting of cookies. For you as the operator of an online shop, this can bring uncertainties. In order to ensure that the legally prescribed procedure complies with the requirements and is also GDPR compliant in WooCommerce, a few things need to be taken into account when it comes to the design, labeling and user interface of the Consent Management Provider (CMP). With the consentmanager and the integrated WooCommerce Cookie Plugin, you can be sure that you can comply with the guidelines of the General Data Protection Regulation in WooCommerce according to GDPR.

    How can you comply with the GDPR in WooCommerce and ensure full legal certainty ? Without GDPR compliance, you face high fines. The visitor to your WooCommerce online shop must therefore have several options for dealing with cookies, which should be set for purposes such as marketing and analysis:

    • fully accept
    • reject completely
    • partially accept

    The visitor should be given information on the purpose of data collection and on third-party providers in order to create a high level of transparency . The design and labeling of the buttons must not be misleading or aggravating from the user’s point of view. For example, it is not permitted to show the reject function as a gray link and the accept button in the foreground. For the merchant who wants to use WooCommerce in compliance with the GDPR, there are still many options and freedoms in terms of design and labeling to adapt the consent query to the content and design of his WooCommerce shop. It is important for you that visitors are informed about the cookie options in their native language in order to avoid high bounce rates. The consentmanager offers ready-made and freely customizable texts in over 30 languages ​​– this ensures user-friendly communication for internationally operating shops . In order to provide the user with understandable information about the data protection guidelines in the local language in WooCommerce according to GDPR, the multilingual integration in the WooCommerce Cookie Plugin and consentmanager is a valuable support.

    WooCommerce and consentmanager – a smart and mobile duo

  • Surfing the Internet on a smartphone has been a matter of course for a long time. Until a few years ago, however, customers mainly used PCs or laptops for shopping. That has changed. Customers are also increasingly using mobile devices for online purchases. For you as the operator of an online shop, it is advantageous to be able to follow and track orders and returns with your smartphone. The WooCommerce online shop application supports mobile administration with the WooCommerce Mobile App for IOS and Android. But cookie consent management must also work smoothly on mobile phones – otherwise display errors can lead to crashes and violations of the GDPR. With the consentmanager , WooCommerce can be used on smartphones as a WooCommerce cookie plugin without restrictions and in compliance with the GDPR. The consentmanager displays the consent banner on displays of any size and can be used functionally on all devices.

    Consent to use data is a vote of confidence by the customer. Therefore, the WooCommerce Cookie Plugin from consentmanager is flexibly customizable in design and in many variables. It fits seamlessly into the style of your WooCommerce shop and is not perceived as a foreign body by the customer. With the possibility of automatic optimization, acceptance by users can be gradually improved and the bounce rate reduced . In terms of flexibility, the consentmanager is in no way inferior to the WooCommerce online shop. With the combination of consentmanager and WooCommerce according to GDPR, you benefit from a uniform design. The good and granular adaptation of the WooCommerce Cookie Plugin to your shop design makes visiting the shop an undisturbed experience.

WooCommerce and GDPR – Compliance via consentmanager

  • Surfing the Internet on a smartphone has been a matter of course for a long time. Until a few years ago, however, customers mainly used PCs or laptops for shopping. That has changed. Customers are also increasingly using mobile devices for online purchases. For you as the operator of an online shop, it is advantageous to be able to follow and track orders and returns with your smartphone. The WooCommerce online shop application supports mobile administration with the WooCommerce Mobile App for IOS and Android. But cookie consent management must also work smoothly on mobile phones – otherwise display errors can lead to crashes and violations of the GDPR. With the consentmanager , WooCommerce can be used on smartphones as a WooCommerce cookie plugin without restrictions and in compliance with the GDPR. The consent manager displays the consent banner on displays of all sizes and can be used functionally on all end devices.

  • Consent to use data is a vote of confidence by the customer. Therefore, the WooCommerce Cookie Plugin from consentmanager is flexibly customizable in design and in many variables. It fits seamlessly into the style of your WooCommerce shop and is not perceived as a foreign body by the customer. With the possibility of automatic optimization, acceptance by users can be gradually improved and the bounce rate reduced . In terms of flexibility, the consentmanager is in no way inferior to the WooCommerce online shop. With the combination of consentmanager and WooCommerce according to GDPR, you benefit from a uniform design. The good and granular adaptation of the WooCommerce Cookie Plugin to your shop design makes visiting the shop an undisturbed experience.

WooCommerce Cookie Consent made easy

  • In order for your WooCommerce online shop to be designed in accordance with the GDPR and usable in e-commerce, a consent management provider must be implemented that offers users the option to accept or reject the use of cookies and the use of data by third parties . If cookies track the visitor to the website via other online offers and assign them to a profile, they are marketing cookies. Existing customers in an online shop are often cooperative and provide you with their data for anonymous evaluation. However, not everyone agrees to the transfer to third parties. The individual uses and operators must therefore be able to be configured individually by the user, so that he can, for example, selectively allow or reject the use of data for web analysis.

    In the consentmanager , visitors to a WooCommerce shop can find out about the individual providers and marketing partners and then actively decide for or against the use of cookies. This provides the transparency required by the GDPR. Cookies not accepted by the visitor are automatically blocked by the WooCommerce Cookie Plugin consentmanager , so that a CCPA-compliant implementation is achieved. For you as the operator of a WooCommerce online shop operating on a WordPress basis, the consentmanager offers not only the security of complying with the requirements of the General Data Protection Regulation, but also a whole range of advantages that encourage constructive customer behavior in the online shop, strengthen their trust in you and facilitate the optimization of consent management.

  • The customer of your online shop should be able to pursue the actual motive of his visit as quickly and undisturbed as possible. In many cases, this is the selection of products and the comparison with offers from competitors. Towards the end of the buyers journey, the visit ideally leads to the purchase of your product. When designing the consent manager, the following goals were therefore in the foreground:

    • Quickly accept or reject all cookies
    • Inform visitors about how their data is used and how cookies work
    • smooth and uninterrupted transition from consentmanager to the online shop
    • easy access to settings and third-party information

Uniform design and easy handling

The possibility of integrating your company logo strengthens the corporate design and thus the trust of new visitors to the WooCommerce shop. The simple application and intuitive handling of the consent manager makes it easier for startups to create a WooCommerce GDPR compliant shop that offers a WooCommerce Cookie Consent System that complies with the GDPR guidelines and is expandable. To ensure that this WooCommerce Cookie Plugin fits smoothly into the web design of your online shop, it can be flexibly adjusted in terms of positioning, scrollability and button design. It is also possible to visually move the consentmanager to the foreground and hide the website.

Cookie Consent Lösung für Unternehmen

On the safe side of the globe

Trade Europe-wide with WooCommerce according to GDPR and consentmanager

  • Cross-border sales in the EU have so far been associated with bureaucratic hurdles for online shops and have made internationalization and growth more difficult. With the one-stop-shop regulation, the bureaucratic hurdles are easier to overcome and make tax treatment for deliveries to other European countries easier. Therefore, the localization of WooCommerce online shops is also becoming more important. The consentmanager meets this development by integrating over 30 languages ​​and an integrated reporting tool.

    With the integrated evaluation module, you can quickly see how the relationship between acceptance and bounce rate is developing and whether adjustments in the WooCommerce cookie plugin make sense. A self-learning system allows you to try out different design variants, which can lead to an optimization of acceptance and ultimately the sales of your online shop. The consentmanager meets all standards according to IAB, GDPR and CCPA. This means that the system can be used internationally without restrictions in accordance with the law, and by running automatic updates you can be sure that you are using the current and secure version of your consent management system.

  • consentmanager – compatible with many shops

    When an online shop grows with WooCommerce, it is not uncommon for the desire for adjustments and functions to develop from a certain volume that can no longer be implemented with the e-commerce tool based on WordPress alone. Since the consentmanager works with all common shop systems and is compatible, switching to another e-commerce tool is no problem. The consentmanager also works seamlessly with popular Google applications such as Google Tag Manager, Google Analytics and Google AdSense.

We have already helped more than 25,000 websites comply with GDPR, TDDDG & ePrivacy

Our clients include some of the biggest websites and best known brands in the world.

… and many more.

On the safe side of the globe

WooCommerce Cookie Consent

    The consentmanager creates transparency

    With the consentmanager , a system can be installed that uses transparent information to convince new customers to give their consent more quickly and encourages existing customers to generate more sales. In a consent management system such as consentmanager , evaluations can be carried out that provide valuable insights into user behavior and facilitate strategic planning. With the Consent Manager, WooCommerce can be extended to comply with the GDPR. Thanks to the compliant design and the flexible customization options in terms of text and design, you can quickly stand out from other competitors with the integrated consentmanager .

    Don’t take the wrong role models

    Anyone who is on the web as a WooCommerce operator can observe that some online shops are not so precise with cookie consent management. However, these are not good role models, and the perceived short-term benefit of an ambiguous cookie consent tool can quickly turn into a disadvantage. For example, it is not permitted to interpret a simple scrolling of the user as consent. Even if the user continues to move around in the WooCommerce shop and clicks on subpages, this must not be interpreted as active consent to the setting of cookies. Furthermore, the visitor must be able to activate and deactivate individual providers in the settings of the cookie consent tool. Pre-assigning selection boxes is also not permitted in WooCommerce according to GDPR. In general, all information and actions should be clear, unambiguous and unambiguous – as the consentmanager offers. In the consentmanager you will find numerous customization options and can adapt the design and texts to your products and your national and international target groups.

    Open to new opportunities and customers

    You too can achieve consistent implementation of the General Data Protection Regulation in WooCommerce in accordance with the GDPR with the WooCommerce Cookie Plugin from consentmanager . You show your customers that data is handled responsibly and transparently, and you respect the privacy of new visitors as well as that of your existing customers. For new customers who decide to make a transaction at a later date and perhaps only after several visits, the consentmanager lowers the barriers and demonstrates a conscious handling of customer data. With the easy-to-implement cookie plugin, you can shake hands with your customers online and give them free choice. Trust is the best prerequisite for good business . With the consentmanager for WooCommerce you lay a solid foundation for a trusting customer relationship.

frequently asked Questions

Not sure if you need a CMP?

To help you with things like GDPR, CMP and consent, we’ve rounded up the most common questions here.

The analysis tool in the consent manager shows you how operating systems, browsers and end devices perform in comparison to factors such as cookie acceptance and bounce . The evaluation of individual regions provides insightful information for optimization . With the integrated analysis, the use of the consent manager can be made more effective and targeted over time.

Even small changes in design can have a big impact on user behavior. In order to achieve the greatest possible effect, the consent manager can alternately play out several design variants and record user behavior. By comparing the acceptance and bounce rate, the design can be identified with the descriptions that delivers the best results. The average acceptance of cookies at the Consent Manager is 42%. In many cases, this value can be improved by optimizing the design and carrying out an A/B test .

The cookie crawler carries out a conformity check and analyzes the website for third-party cookies . With the cookie crawler, the initial setup of the consent manager is also a simple matter. A random check ensures that all cookies from all providers are displayed in the settings and can be activated and deactivated by the visitor to your WooCommerce shop. The cookie crawler is another building block for setting up and designing WooCommerce GDPR compliant.

Setting up and customizing the consent manager takes place in several steps. Operation is intuitive and in most respects self-explanatory. If you have any questions about the facility, we will be happy to provide information . Experience has shown that most of our customers can implement it quickly and smoothly with the help of our instructional and video materials.

Please note that we cannot provide legal advice. Some points of this FAQ may also change over time or be interpreted differently by courts. That’s why you should always consult your lawyer!