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Drupal Cookie Consent Banner

Data protection with consentmanager

Drupal is a CMS (Content Management System) and a framework whose main application is website organization. Drupal Commerce is an open-source shop software that Drupal offers. This allows products to be managed and orders, transactions and payments to be processed. When designing an online shop, the coordination between Drupal and GDPR is of great importance. With a Drupal Cookie Consent Banner you ensure a legally compliant cookie opt-in by your users. With a consent manager you can create a Drupal Cookie Consent Banner in just a few steps.

Consent Solution Retail & E-Commerce

Drupal cookie banners

needs and requirements

  • As soon as you operate an online shop, it is essential to use cookies. Some cookies are essential for the technical operation of the website. Others are not absolutely necessary, but are of great economic importance because they provide information about user behavior, for example. This type of Drupal cookie requires explicit consent from your users.

  • This emerges at the latest from the judgment of the ECJ (European Court of Justice) on the topic of cookies from July 2019. This explicit consent is provided via a Drupal Cookie Consent Banner . With the Drupal cookie notice , you enable your visitors to legally opt-in. As the operator of the website, you are obliged to explicitly ask your users for their consent to the collection of cookies. In connection with the GDPR, the Drupal Cookie Consent serves to strengthen data protection.

  • The required double opt-in is done via the Drupal Cookie Consent Banner. This is played out when you visit the website, before the first cookie can be created and before the content of the website is visible. On the one hand, the Drupal cookie banner must give customers a clear and unambiguous indication of the cookie processing. On the other hand, he must give your customers the option to either agree or decline.

  • A Drupal Cookie Consent Manager offers a legally secure implementation option. Consent managers are offered by Consent Management Providers (CMPs) and ensure that users of a page are asked for consent to cookie processing via a Drupal cookie banner each time they visit the site.

  • If consent has been given via the Drupal Cookie Consent Banner, the first Drupal cookie may be set and processed. It is worth noting that since the ECJ ruling, the creation of technically unnecessary cookies is only legal after consent has been given. This applies to a whole series of cookies that are not technically essential but are nevertheless required for the successful operation of the shop, including tracking cookies and analysis cookies, from which you can draw conclusions about user behavior.

YOUR BENEFITS

4 top reasons why you should become GDPR compliant

responsiveness

Responsive customization goes without saying these days. Customers access websites using different end devices with different display sizes and operating systems . The Consentmanager Cookie Banner always adapts responsively to the respective parameters. In this way, an optimal presentation of the content GDPR-compliant is possible. Regardless of whether access is via smartphone, tablet or desktop, the cookie banner can always contribute responsively to compliance with the GDPR.

Multilingual Capability

As more and more websites are internationally oriented , a multilingual consent solution is important. International customers also want to understand what cookies they are consenting to. The consentmanager cookie banner is therefore available in over 30 languages. This means that your website is linguistically equipped for GDPR, and well beyond.

Compatibility

A website builder relies on plugins and extensions. Other systems are often added via interfaces. This calls for extensive compatibility and interoperability. consentmanager, including various cookie banners, is compatible with a large number of common tag managers, shop systems and almost all Google products and ad servers.

Data protection for your customers

Protect your customers and build trust. By complying with all applicable data protection regulations such as the CCPA and GDPR, your visitors will feel comfortable and safe. This increases their time spent on your site and your conversion rate!

Drupal Cookie Consent Banner and its advantages for shop operators

  • There are several benefits associated with using a Drupal Cookie Consent Banner. One of the most important criteria for a successful online shop is a positive user experience .

  • Users should be happy to stay on the site and ideally complete a transaction. They should also be able to find their way around the site and be happy to come back. The user experience or the user experience can be measured using certain key figures.

  • These include the parameters dwell time, acceptance rate and on the other hand the bounce rate . It is important to keep the bounce rate low, while the acceptance rate and with it the length of stay should be correspondingly high. A Drupal cookie hint helps you to achieve a high acceptance rate and a low bounce rate.

  • A Drupal cookie banner thus contributes to the performance of the online shop. The overarching goals of customer acquisition and retention are directly linked to a high retention time and a low bounce rate.

  • The advantages of the Drupal Cookie Consent Banner are not only evident for you as a shop owner, but also for your customers.

  • They benefit from the fact that their right to data protection is taken seriously with the Drupal cookie notice and they have an option to refuse the collection of cookies. The positive user experience leads to more conversions and contributes to customer loyalty in the long term.

  • Another advantage can be seen on the part of search engine optimization . The user experience is one of the central ranking factors. The more positive the user experience, the higher a website ranks in the search result lists (SERPs) on Google and other search engines. In this way, you will be found faster for relevant searches, which in turn affects the site traffic and customer acquisition.

  • A good consent manager with a Drupal cookie banner gives you an overview of the current acceptance and bounce rates at all times. These can be evaluated in real time. This gives you insight into current customer behavior . At the same time, you can use these key figures to draw conclusions about your potential for improvement.

  • Multilingualism and international orientation

    An international orientation is becoming more and more important for shop operators in terms of competitiveness. An important cornerstone for an international offer is multilingualism. With more than 30 supported languages, the Drupal Cookie Notice in the Consent Manager is fit for use in the entire GDPR area and beyond. The Drupal Cookie Consent Banner automatically adapts to the language of your customers.

  • Responsive adaptation to end devices and operating systems

    Today it is standard for different users to access your offer and your online shop via different end devices. Therefore, responsive adaptation to the device used is becoming increasingly important. The Drupal Cookie Consent Banner should adapt to parameters such as operating system (e.g. Android or iOS), device type (e.g. mobile phone or tablet) and screen size. If the Drupal Cookie Consent Manager reacts responsively to the properties of the access devices, it is suitable for almost all user types and visitors.

  • Drupal Cookie Banner and its compatibility

    Compatibility with other systems is standard in an online shop today. The consent manager should also be compatible and interoperable with different systems and proprietary solutions. The consent manager harmonises with all common shop systems and is compatible with all Google products and tag managers. It is also compatible with most of the common ad servers.

  • Regardless of whether potential customers access your online shop via a smartphone, tablet or traditionally via the desktop, a Drupal cookie banner ensures legally compliant cookie consent.

More advantages of the Drupal Cookie Consentmanager

With the Consentmanager you have a customizable Drupal Cookie Consent Banner that you can design in many ways. Versatile design selection and design options ensure great freedom. Thus, for example, an adaptation to your own corporate design is possible without any problems.
A well thought-out consent manager also offers extensive A/B testing procedures . These make it possible to test different implementations of the Drupal Cookie Banner. Based on the reactions of the customers, the design can then be improved and optimized. Depending on the test results, the design that evoked the best customer reactions can be selected.
Another advantage is the functionality of AdBlocking . Not only the cookies as such, but also all advertising media can be blocked . As soon as they are used on the website, they are effectively prevented until your customers have given their express consent.

Drupal Cookie Banner: Needs and Requirements

  • As soon as you operate an online shop, it is essential to use cookies. Some cookies are essential for the technical operation of the website. Others are not absolutely necessary, but are of great economic importance because they provide information about user behavior, for example. This type of Drupal cookie requires explicit consent from your users. This emerges at the latest from the judgment of the ECJ (European Court of Justice) on the topic of cookies from July 2019.

  • This explicit consent is provided via a Drupal Cookie Consent Banner . With the Drupal cookie notice, you enable your visitors to legally opt-in. As the operator of the website, you are obliged to explicitly ask your users for their consent to the collection of cookies. In connection with the GDPR, the Drupal Cookie Consent serves to strengthen data protection.

  • A Drupal Cookie Consent Manager offers a legally secure implementation option. Consent managers are offered by Consent Management Providers (CMPs) and ensure that users of a page are asked for consent to cookie processing via a Drupal cookie banner each time they visit the site.

  • If consent has been given via the Drupal Cookie Consent Banner, the first Drupal cookie may be set and processed. It is worth noting that since the ECJ ruling, the creation of technically unnecessary cookies is only legal after consent has been given.

  • This applies to a whole series of cookies that are not technically essential but are nevertheless required for the successful operation of the shop, including tracking cookies and analysis cookies, from which you can draw conclusions about user behavior.

frequently asked Questions

Not sure if you need a CMP?

To help you with things like GDPR, CMP and consent, we’ve rounded up the most common questions here.

In principle, website operators have had to ask their visitors for consent to the processing of technically unnecessary cookies since 2009. In the past, however, this was often interpreted as an opt-out: the cookies were basically created, while users had to expressly opt out so that this did not happen. With the judgment of 2019, this option no longer exists, since the opt-in is now explicitly provided for. You may only create technically non-essential cookies if your visitors have given their permission .

If a visitor refuses to process cookies, no corresponding data can be transmitted . This eliminates valuable tracking and analysis data on user behavior, for example.

The cookie consent is required wherever cookies are to be collected that go beyond the technical operation of the site . These require an explicit opt-in by your visitors. Only when this is available can the first Drupal cookie be set and processed. This includes all tracking and analytics cookies. Cookies that are technically necessary for operation are an exception to this rule.

You can obtain explicit consent in the form of an opt-in via a Drupal Cookie Consent Banner. This appears as soon as visitors visit your website. Before the content of the page is played, the Drupal Cookie Notice asks your visitors for consent to the use of cookies. This is an opt-in procedure that ensures legal certainty against the background of the ECJ ruling.

Cookie consent is the consent of your visitors to the use and processing of cookies . As soon as users reach your website, cookies are created. Some of them are technically necessary. Others are not essential for the functioning of the site. The latter fall under the ECJ cookie judgment of 2019. This means that they require express consent. Drupal Cookie Consent is therefore consent to the cookies of your Drupal shop.

Please note that we cannot provide legal advice. Some points of this FAQ may also change over time or be interpreted differently by courts. That’s why you should always consult your lawyer!