Optimization-Report Many customers who use our integrated optimization and A / B testing have wished to have a better understanding of what the system is actually doing. We were happy to comply with this and have conjured up a small, new optimization report. Here you get further insights into how the individual designs perform, what … Continue
More speed under the hood This month we’ve made a lot of „under the hood“ changes. We cleaned up our scripts and rebuilt our server infrastructure. For our customers or their website visitors, this will first and foremost become noticeable in the faster speed of the CMP and the user interface. In addition, various small … Continue
The IAB Transparency and Consent Framework, originally started to support GDPR, is now expanding to Canada in order to support signaling consent for PIPEDA / CPPA. Mid February 2021 IAB Canada published its first draft for the IAB Canada Transparency and Consent Framework Policies (IAB Canada TCF) for public comment. An overview. Similarities IAB (Europe) … Continue
contentpass Integration Together with our partner contentpass, we have implemented a direct integration of the „PUR model“ into the consent manager. Publishers can now integrate contentpass directly from the consentmanager design – without having to spend a lot of time programming or swapping codes: The visitor can either agree to the display of advertising or … Continue
Crawler Updates We’ve made several updates on the Crawler. The crawler now is much quicker and more precise in the results. More cookies are now automatically classified and assigned to the right vendor. We’ve also added some new settings for the crawler (e.g. crawling of password-areas and exclusion of domains/paths from crawling). Cookies & Local … Continue
Data controller One of the principles of the GDPR is to clearly communicate who processes what data for what purpose. In order to ensure more transparency for website visitors, consentmanager now offers the option of naming the data controller and the data protection officer directly in the consent layer. To enable it, simply go to … Continue
Reports Due to the high demand, we have concentrated this month on improving the reports. In addition to a more comfortable loading view, we have expanded the scope of reporting again and now also record visits, ignored consent layers, active jumps and more. This gives you an even more comprehensive picture of how your visitors … Continue
Our new Website is finally ready We are happy to present you our new logo and our new website. Our well-known hexagon is retained, but is now fresher and more modern. IAB TCF policy changes As announced in the last newsletter the IAB has adjusted the policy for participating in the IAB TCF. Please note … Continue
