On November 10, 2021, our webinar on the topic of using consentmanager with Google Tag Manager & Google Consent Mode took place. We have dealt with the following topics, among others:
- How do I use the Tag Manager on my site?
- How do I connect Tag Manager and consentmanager?
- What is Google Consent Mode and how do I use it?
- How can I safely use GTM, Google Analytics and other tools?
What is Google Tag Manager?
Google Tag Manager is an efficient tag management system that allows website and app operators to configure and deploy tags through this platform. The Tag Manager Interface not only allows the management of tags, e.g. B. to measure success and optimization of marketing, but also the simple correction of configuration errors and the optimization of the delivery of tags.
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