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Webinar: Google Consent Mode v2


The webinar on “Google Consent Mode v2” took place on February 27, 2024.

The PDF for the webinar can be found here for download .

The following topics were discussed:

  • Introduction and key aspects of Google Consent Mode v2:
    • Clear introduction to the use of Google Consent Mode v2 and key facts.
  • New requirements from Google for your business:
    • What do the new Google Consent Mode v2 requirements mean and what impact do they have on your website and app.
  • Implementation of legal and technical requirements:
    • Instructions for implementing the legal and technical requirements in detail.
    • Steps required to successfully integrate Google Consent Mode v2.

Overview

Everyone is talking about Google Consent Mode v2. From March 2024, Google will require all websites and apps to use Google Consent Mode v2. For this it is important to have a CMP certified by Google. consentmager is already one of the CMPs certified by Google.

But what does this actually mean for you as an advertiser or website operator?

Since many are still unsure and have questions about Google’s new requirements – such as how they affect your business or how they implement the legal and technical requirements – our goal was to provide clarity with this webinar.


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